Kaiser Permanente

A personal health coach that treats your health like the interconnected thing it actually is.

KP ME is Kaiser Permanente’s behavior-change platform, built around a simple insight: health isn’t siloed, so the tools for improving it shouldn’t be either. Rather than tackling sleep, stress, diet, or activity as separate goals, KP ME lets members work on multiple interconnected health challenges at once — grounded in research showing that 97% of adult Americans don’t live a healthy lifestyle and only 16% report succeeding at health-related improvements. The product is built around “Pursuits” (short-term plans toward a goal) and “Steps” (clear, single actions), navigated through four core paths — Learn, Know, Inspire, Guide — and reinforced with just-in-time motivational nudges, timed to when and where a member actually needs the support.